Tuesday, January 18, 2022
News

Influencer marketing app Freeskout achieves INR 1 Crore MRR Milestone

   SocialTwist Tell-a-Friend    Print this Page   COMMENT

Business | December 6, 2021 5:19:53 PM IST
New Delhi [India], December 6 (ANI/NewsVoir): Freeskout, an influencer discovery and marketing platform, announced that it has clocked a monthly recurring revenue (MRR) of INR 1 Crore.

Freeskout's free-to-use mobile app connects over 350,000 influencers to 700+ clients across various industries.

A great influencer campaign is dependent on selecting the right influencers with the ideal target audience for a brand. On the Freeskout app, brands can identify the right influencers with filters like engagement rate, industry, follower count, etc. And influencers and bloggers can connect with brands that suit their content type and audience.

Freeskout started right before the pandemic in 2020. And soon enough, they were faced with a unique set of challenges. Earlier, while they used to meet businesses and most new influencers over offline interactions, all of it changed once the pandemic hit. In July 2020, Freeskout launched with a small team of 5 people, and it took them just under 4 months to clock revenue of INR 1 Lakh per month.

Today, Freeskout has reinforced its presence as a thought leader and a key stakeholder in the $10+ B influencer marketing sector, wherein the company grew from INR 1 Lakh to INR 1 Cr. MRR in a little over a year. The Freeskout platform enables brands and marketers to maximize their returns on each marketing dollar spent across the entire stage of an influencer campaign.

Furthermore, it simplifies influencer shortlisting, onboarding, and content approvals, streamlining the entire campaign execution cycle. And that is one of the reasons Freeskout counts Daniel Wellington, KFC, Hindustan Unilever, Muscle Blaze, Nykaa, CoinDCX, etc., among its clients, and over 40,000 collabs every month.

Commenting on prospects, Freeskout Co-founder, Shashank Sehrawat, added, "Freeskout will be an ecosystem for creators and brands without any middlemen. It will act as a bridge, eliminating the barter system and connecting different parties with the right opportunity. Simply put, we plan to simplify finding the right creators to market a brand's product, while creators can monetize their talent with the right opportunity."

Freeskout, which started with a small team of 5 people in 2020, employs over 250 full-time individuals and is the point of contact for over 50+ Lakh influencers in India alone. Freeskout plans to expand globally soon, creating an ecosystem to connect creators and brands with the right opportunities.

For more information, please visit www.freeskout.com.

This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

 
  LATEST COMMENTS (0)
POST YOUR COMMENT
Comments Not Available
 
POST YOUR COMMENT
 
 
TRENDING TOPICS
 
 
CITY NEWS
MORE CITIES
 
 
 
MORE BUSINESS NEWS
HFCL's Q3FY22 YoY net profit down by 4.7...
Sri Balaji University (SBUP): Admissions...
Sensex slides 187 points; Maruti, UltraT...
Banur-Tepla road on the way to become Pu...
Ahuja Residences opens a 97-room Propert...
Ajay Kumar Jha's film 'Sarkari Naukri' p...
More...
 
INDIA WORLD ASIA
Avoid mobiles, use desktop/laptop for vi...
Maha Cong chief Nana Patole says 'can be...
J-K: Terrorists hurl grenade towards Pol...
CBI gets six more days custody of GAIL o...
PM mourns social worker Shanti Devi's de...
Odisha CM's intervention sought on coal ...
More...    
 
 Top Stories
New age start-up nEmi by Amskills E... 
SA vs Ind: KL Rahul confirms he wil... 
Bob Saget's 'Full House' co-stars r... 
Actor Assault Case: Kerala HC direc... 
Cambodian, Singaporean Foreign Mini... 
J-K: Army rescues 30 civilians stuc... 
John Cena talks about why he isn't ... 
India Post Payments Bank customer b...