Monday, October 14, 2019
News
NEWS HOME
»
PRN INDIA
Neymar Jr. x Diesel Fragrances Launch Spirit of the Brave
  SocialTwist Tell-a-Friend  
   

PARIS, May 19, 2019 /PRNewswire/ -- Diesel Fragrances and Neymar Jr., accompanied by Buzzman, give us their definition of bravery for the launch of a new fragrance, "Spirit of the Brave". Spread worldwide, the campaign was launched on May 19th in more than 40 countries.

Discover SPIRIT OF THE BRAVE press text here:  https://www.multivu.com/players/uk/8546651-diesel-fragrances-neymar-jr/

Within just 10 years, football player Neymar Jr. has become a star. Exposed to millions of fans, journalists and opponents, each of his gestures is photographed, shared and scrutinized, every word he utters gets analyzed and tweeted.

So what exactly is being brave when you are Neymar Jr, one of the biggest stars in the world?

By relying on the codes of entertainment, the film intends to define what sticks most to Neymar Jr.'s skin: his tattoos. He has more than 70, each illustrating an important event of his life. Neymar Jr.'s tattoos not only tell his story, they reveal his personality.

They come to life under the direction of multi-awarded Canadian director and photographer Mark Zibert, to illustrate THE definition of bravery: never take yourself too seriously, never stop playing even in front of your greatest fears.

A unique and very personal film, in the image of the Spirit of The Brave fragrance co-created by Neymar Jr., the bottle of which is inspired by one of his iconic tattoos. Shaped as a fist, it displays the lion Neymar Jr. wears on his own hand, a symbol of self-confidence and bravery.

This campaign, supported by a display coverage also photographed by Mark Zibert, will be deployed in several countries as of May 19th including France, Italy, the United Kingdom, Germany, the US and of course Brazil. @neymarjr  and @dieselfragrances  are its first media, orchestrating reveals and conversation with their fans, as well as future fans of the fragrance.

Discover the video of the campaign here: https://youtu.be/_6iRzi5n0p4

Discover SPIRIT OF THE BRAVE press text here: https://www.multivu.com/players/uk/8546651-diesel-fragrances-neymar-jr/

@dieselfragrances

#spiritofthebrave

#playwithyourfears

Photo: https://mma.prnewswire.com/media/889138/Diesel_Fragrances.jpg
Photo: https://mma.prnewswire.com/media/889139/Diesel_Fragrances.jpg

 

 

Spirit Of The Brave (PRNewsfoto/Diesel Fragrances)

Spirit Of The Brave packshot (PRNewsfoto/Diesel Fragrances)

More News by PR Newswire India

Bali Zoo Celebrated Tumpek Kandang Ritual for all its Resident Faunas

Nitin Mantri Becomes ICCO President

DMCC Awarded 'Global Free Zone of the Year' for a Record Fifth Consecutive Year

Apex Professional University Signed MoU with Life Science Sector Skill Development Council

Find TVU Networks at Broadcast India 2019

UAE and UNESCO Renew Partnership, Extending Efforts to Restore Historic Churches in Mosul

Over 70,000 Visitors, SR2m Falcon Sales on First Day of Riyadh Exhibition

The First Huion Tablet of Inspiroy Dial Series, Q620M was Unveiled at Hong Kong Electronics Fair

ZEISS showcases next-level eye care digitalization at AAO 2019

On Your Marks: 2019 Xi'an Yango International Marathon Starts 20 October

Autodesk Fusion 360 Tools Enable Social Hardware to Advance Design of Prosthetics

Bionik Gold Knee- A New Lease of Life for Young Arthritis Patients

Joy Forum19 to boost Saudi entertainment sector

UAE and UNESCO Renew Partnership, Extending Efforts to Restore Historic Churches in Mosul

Over 70,000 Visitors, SR2m Falcon Sales on First Day of Riyadh Exhibition

The First Huion Tablet of Inspiroy Dial Series, Q620M was Unveiled at Hong Kong Electronics Fair

ZEISS showcases next-level eye care digitalization at AAO 2019

On Your Marks: 2019 Xi'an Yango International Marathon Starts 20 October

Autodesk Fusion 360 Tools Enable Social Hardware to Advance Design of Prosthetics

Bionik Gold Knee- A New Lease of Life for Young Arthritis Patients

Joy Forum19 to boost Saudi entertainment sector

 
 
TRENDING TOPICS
 
 
CITY NEWS
MORE CITIES
 
 
INDIA WORLD ASIA
Sourav Ganguly set to be new BCCI Presid...
UP: Man dies in road mishap in Meerut...
Ancient stories of brotherhood, Manipur ...
Telangana: Another RTC employee commits ...
Mangaluru's Apeksha Kottary enters India...
J-K: Postpaid mobile services to be func...
More...    
 
 Top Stories
Acting is David Harbour's life... 
Third ODI: India women wins toss ag... 
INX media case: Chidambaram to be p... 
Amit Shah and Rahul Gandhi to addre... 
Jennifer Aniston says Marvel movies... 
Mumbai: Woman stabbed to death foll... 
Delhi HC to hear bail plea of DK Sh... 
Derek O'Brien mocks BJP over claim ...