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BusinessWire India
Jaipur (Rajasthan) [India], February 5: Aavas Financiers Limited ("Aavas" or "the Company") has achieved a major milestone under the Green Housing Programme with 500 affordable, self-built homes being EDGE certified. The programme is supported by International Finance Corporation ("IFC"), a member of the World Bank Group, under the Market Accelerator for Green Construction (MAGC) program, funded with UK aid from the UK government. An innovation of IFC, EDGE certification is a globally recognised green building standard that benchmarks a home's performance against a baseline to drive resource efficiency across energy, water, and embodied energy in materials. For homeowners, this means lower operational costs over time while promoting responsible resource use at the community scale. The milestone underscores a practical, scalable approach to sustainable housing in the affordable segment -- where homes are often beneficiary-led and built incrementally. By combining housing finance with on-ground support for customers, masons, and local construction ecosystem, the programme has moved green construction from a "nice idea" to a "doable default" for families building their own homes. Since the programme began in 2020, it has worked to close longstanding gaps in green housing by enabling certified green construction in the self-built affordable segment. Early consumer research in semi-urban markets indicated low awareness of green home loan products, highlighting the importance of simple design choices and clear value communication of their value to households. Over time, the programme has expanded through community mobilisation, capacity building, and engagement with local stakeholders to strengthen the value chain for self-built green homes. Sachinder Bhinder, Managing Director & Chief Executive Officer, Aavas Financiers Limited, said: "Self-built homes are the backbone of housing in Bharat's semi-urban and rural markets. Reaching 500 EDGE-certified homes proves that green construction can be practical, affordable, and repeatable at the household level. Our focus now is to scale this model--by making the process simpler for customers and more workable for the local construction ecosystem--so efficiency becomes standard, not exceptional." (ADVERTORIAL DISCLAIMER: The above press release has been provided by BusinessWire India. ANI will not be responsible in any way for the content of the same)
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