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VMPL
New Delhi [India], January 28: In 2025, as global trade faced pressure from shifting tariff structures, supply-chain disruptions, and geopolitical uncertainty, many Indian startups chose to delay international expansion. ChocoCraft, a premium chocolate gifting brand from India, took a different path. It entered global markets at a time when uncertainty was at its peak--and succeeded. Originally built as a domestic brand focused on personalized chocolate gifting, ChocoCraft began its export journey in early 2025 with a clear belief: well-crafted Indian products could compete in premium global markets, even in turbulent conditions. This conviction led to the launch of ChocoCraft Global, the company's export-focused arm, marking its formal entry into international trade. Today, ChocoCraft's products are increasingly used by enterprises across the United States for client gifting, employee appreciation, trade shows, and brand activations--an uncommon achievement for a young Indian brand navigating a volatile global environment. Building an Export Brand, Not a CommodityUnlike conventional chocolate exporters that compete on volume or price, ChocoCraft positioned itself as a brand-led export business. Its chocolates are crafted in India using premium Belgian chocolate, paired with high-definition logo printing and elegant, fully customized packaging designed specifically for corporate gifting. This focus on quality and presentation proved critical in global B2B markets, where products often serve as an extension of a company's brand identity. "Global customers are extremely discerning," says Saurabh Mittal, Founder of ChocoCraft. "They value consistency, aesthetics, and how well a product represents their brand. We built ChocoCraft from day one with global standards in mind." Exporting Amid 2025's Trade Uncertainty The timing of ChocoCraft's export launch was far from ideal. With changing US trade policies, rising logistics costs, and unpredictable delivery timelines, 2025 was widely seen as a challenging year for new exporters. Many startups chose to wait for stability. ChocoCraft took a calculated risk instead. "Waiting for perfect conditions would have meant never starting," Mittal explains. "We believed that if the product was strong enough, the market would respond--even in uncertainty." Rather than diluting quality to manage costs, the company doubled down on craftsmanship. Chocolate formulation, logo precision, packaging durability, and the overall unboxing experience were refined to meet international expectations. Within months of entering the US market, ChocoCraft began seeing repeat enterprise customers and inbound referrals--an early validation of its export strategy. "Our offering goes beyond taste," Mittal adds. "When a brand is represented with precision and elegance, it builds trust. That trust matters deeply to global enterprises." Why ChocoCraft Worked Internationally ChocoCraft's experience offers practical lessons for Indian startups looking to enter global markets: - Premium Belgian chocolate manufactured in India to global quality benchmarks - High-definition logo printing for brand accuracy - Elegant, fully customized packaging for international corporate gifting - A focused approach to the US market rather than scattered global expansion - Strong backend processes to support export timelines and consistency In a crowded global gifting market, where many products feel interchangeable, ChocoCraft positioned itself as a brand experience, not a commodity--helping it stand out among international buyers. A Blueprint for Indian Exporters ChocoCraft's journey reflects a broader shift in India's export ecosystem. Indian startups are no longer limited to exporting bulk goods or raw materials. With the right product-market fit, design sensibility, and execution discipline, Indian brands can compete in premium global categories--even during uncertain times. "Our experience shows that global uncertainty in 2025 should not discourage Indian entrepreneurs," Mittal says. "If you focus on quality, branding, and customer experience, international markets are far more accessible than they appear." As India pushes toward higher-value exports, ChocoCraft's story offers a clear takeaway: global markets reward excellence, not shortcuts. Even in turbulent times, a strong product backed by thoughtful execution can travel far. More information about the company is available at https://www.chococraft.com (ADVERTORIAL DISCLAIMER: The above press release has been provided by VMPL. ANI will not be responsible in any way for the content of the same.)
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