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PNN
New Delhi [India], October 27: This Diwali, BLING opened its doors at Kamla Nagar, Delhi, introducing a new era of refined glamour and conscious luxury to India's jewellery landscape. Rooted in a legacy of craftsmanship yet unafraid to reimagine the future, BLING is India's newest destination for lab-grown diamond and gold jewellery, merging sustainability with style, transparency with timelessness. Each piece is meticulously crafted at BLING's cutting-edge atelier in Surat, the world's diamond capital, where design innovation meets ethical artistry. "BLING was born from a desire to democratise luxury, to make the beauty of fine jewellery accessible, ethical, and enduring," says Snehil, Founder of BLING."This opening isn't just a milestone; it's a moment that celebrates modern Indian elegance shaped by purpose and precision." Inside the boutique, customers are welcomed into an omnichannel experience where modern aesthetics meet age-old craftsmanship. From everyday diamonds to bespoke designs, every creation is BIS-hallmarked and SGL/IGI-certified, reflecting BLING's commitment to integrity and excellence. A New Standard of Chic, Sustainable Luxury- Sustainability at its core: Lab-grown diamonds with minimal environmental impact. - Certified authenticity: Diamonds certified by SGL/IGI, gold verified with HUID. - Customer-first promise: Transparent pricing, up to 100% exchange value on gold, 80% buyback on diamonds, and a 15-days return policy. With its soft beige interiors, subtle accents, and an aura of understated confidence, BLING embodies the spirit of the new-age Indian woman -- poised, independent, and conscious of her choices. The brand's debut marks more than a store launch; it signals a shift toward a modern, mindful definition of luxury -- one that shines as bright in conscience as it does in craft. About BLING BLING is a premium lab-grown diamond and gold jewellery brand built on sustainability, innovation, and craftsmanship. With its design studio in Surat and flagship boutique in Delhi, BLING creates certified, high-quality fine jewellery at transparent prices, reimagining luxury for the world's most dynamic generation. (ADVERTORIAL DISCLAIMER: The above press release has been provided by PNN. ANI will not be responsible in any way for the content of the same.)
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