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Ingenico and Splitit partner to bring white-label, buy now, pay later (BNPL) to physical checkout with just one touch
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PARIS, Feb. 1, 2023 /PRNewswire/ --  Ingenico, a global leader in payments acceptance solutions and Splitit, the only white-label, card-based installment platform using existing consumer credit, today announced a global strategic partnership to bring one-touch, no-interest, buy now, pay later capability to the physical checkout experience using PPaaS, Ingenico's innovative, cloud- based Payments-Platform-as-a-Service, and Splitit's Installments-as-a-Service solution.

According to Juniper Research's white paper 'Buy Now Pay Later: Reshaping the Payments Market' (August 2022)[1], "Buy now, pay later (BNPL) users will surpass 900 million globally by 2027 – an increase from 360 million in 2022. At the same time, 75 percent of commerce is anticipated to remain in-store, highlighting a significant opportunity for retailers to offer customers a flexible installment option at the point of sale (POS)."

Traditional BNPL services have struggled to make headway at the point of sale. The substantial friction created by requiring shoppers to follow a multi-step process to register, apply for funding or log into a third-party service or app creates an out-of-brand experience leading to consumer frustration and abandoned sales.

The partnership between Ingenico and Splitit eliminates these barriers to deliver a global, one- touch,  no-interest  BNPL  service  embedded into  the  merchant's  existing  POS  terminal.  The  result  is an engaging omnichannel customer experience that helps merchants grow their business while driving loyalty and repeat purchases.

Ingenico's  PPaaS  solution  enables its  clients,  such  as  banks  and  merchant acquirers,  to  select from a catalog of payments and value-added services without requiring lengthy and expensive software development. It also avoids the complexity associated with deployment across a variety of terminal brands.

Splitit's Installments-as-a-Service platform is a new way to drive BNPL through a white-label, merchant-branded experience embedded within a brand's existing checkout flow. Unlike legacy BNPL services that originate new loans, Splitit unlocks existing consumer credit on credit cards for 0% interest[2] installments. Any consumer with available credit on their credit card is automatically pre-qualified  to  use  Splitit for  the  value  of  that  available  credit.

There's no application, registration or redirects and no additional interest, hidden fees[3] or credit checks, making it the most seamless and frictionless BNPL checkout experience for consumers online and in-store.

The  global partnership  has  strong  initial  interest coming  from  clients of  both  companies, particularly in the United States and Western Europe.

Colin Mellon, Chief Commercial Officer of Splitit,  speaking of the partnership, said: "We are delighted to partner with one of the largest and most admired payment technology companies in the world. Together with  Ingenico, we can  deliver a  one-of-a-kind  solution to  tap into the  massively underserviced in-store BNPL  opportunity,  which  is  six  or  seven  times  greater than  e-commerce alone. This partnership will transform BNPL at the point of sale, opening incredible new opportunities outside traditional retail. All industries – healthcare, home furnishings, home improvement and repairs, automotive and business services, to name a few – will benefit."

Michael  Balzer, Head  of  Sales  and  Strategic  Partnerships  at  PPaaS  for  Ingenico, added:  "Splitit and PPaaS are natural partners. PPaaS is all about facilitating how people pay and what services they can  access at the point of sale. Splitit is  reinventing installment payments at the point of sale  in a way  that  makes it  easy  for  merchants  to  propose this option  to its customers, and  PPaaS can help them do this in a simple and effective way. Coming on the back of other partnerships we have recently announced, including Splitit in our portfolio of partners is a testament to how important we believe in-store, easy-to-use BNPL will be in the future."

As the global leader in payments acceptance solutions in-store, Ingenico is a trusted technology partner for 1,000+ banks, acquirers, ISVs, payment aggregators and fintechs and has some 40 million  POS  terminals  in  service  around  the  world, serving  retailers  ranging from  small  merchants to some of the best-known global brands.

ABOUT  INGENICO

Ingenico is the global leader in payments acceptance solutions. As the trusted technology partner for  merchants,  banks, acquirers,  ISVs,  payment aggregators  and  fintech customers  our  world-class terminals, solutions and services enable the global ecosystem of payments acceptance. With 45 years of experience, innovation is integral to Ingenico's approach and culture, inspiring our large and diverse community of experts who anticipate and help shape the evolution of commerce worldwide. At Ingenico, trust and sustainability are at the heart of everything we do.

For  more  information,  visit  Ingenico.com.

ABOUT  SPLITIT

Splitit powers the next generation of Buy Now, Pay Later (BNPL) through its merchant-branded Installments-as-a-Service platform. Splitit is solving the challenges businesses face with legacy BNPL while unlocking BNPL at the point of sale  for card networks, issuers and acquirers  all through a single network API. Splitit's Installments-as-a-Service platform mitigates issues with legacy BNPL like the declining conversion funnel, clutter at the checkout and a lack of control of the merchant's customer experience while putting the power back in the hands of merchants to nurture and retain customers, drive conversion and increase average order value. Splitit's white-label BNPL is the easiest installment option for merchants to adopt, integrate and operate while delivering an uncluttered, simplified experience embedded into their existing purchase flow. Headquartered in Atlanta,  Splitit has an R&D center in Israel and offices in London and Australia. Splitit is  listed  on  the Australian Securities Exchange (ASX) under ticker code SPT and also trades on the US OTCQX under ticker SPTTY (ADRs) and STTTF (ordinary shares).

For  more  information,  visit  Splitit.com

[1] https://www.juniperresearch.com/whitepapers/bnpl-reshaping-the-payments-landscape

[2] No interest is payable to Splitit.  The  cardholder  may  be  liable to  pay  interest  to  the  issuer  of  their  payment card  if  the installments are not paid in full by the due date.

[3] Credit card terms and conditions may apply.

 

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