Tuesday, August 16, 2022
Hisense Praises Women Football Players through #RememberTheName Campaign, Commits to Enhancing Tournament Experience
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QINGDAO, China, June 26, 2022 /PRNewswire/ --  Across the past year, many football fans' attention has been drawn to women's football worldwide. As the proud partner of UEFA Women's EURO 2022™, Hisense aims to contribute to the substantial growth and professionalization of women's football, inspire and support female players and fans who are enthusiastic about the sport, and bring more attention from the masses to the accomplishments of female athletes.

By partnering with the tournament and continuous investment in local market, Hisense has established strong relationships with European consumers. Starting with the 10-day countdown to UEFA Women's EURO 2022™, Hisense is launching inspiration campaigns to help gain more female football players the recognition they deserve while establishing a more profound emotional connection with European consumers.