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MuscleXP, a leading sports nutrition brand, adds a gym-accessory brand, DrFitness+ to its portfolio
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NEW DELHI, June 22, 2022 /PRNewswire/ --  MuscleXP, a brand with a valuation of 250 crores and a  leader in offering cutting-edge, well-researched, and dependable gym supplements and  sports nutrition products, announces the launch of a new and affordable gym accessories  brand, DrFitness+. DrFitness+ offers all types of gym accessories like Muscle Support,  Skipping Ropes, Yoga Mats, Gym Belts, Resistance Belts, Ab Rollers, Tummy Trimmer,  Pushup Bars, and Sweat Belts. DrFitness+ line delivers consumers the exact instruments  they  need  to  begin  with,  keep  moving, and  levelling  up  during  their  fitness  journey.

Developed for various workout categories, including yoga, Pilates, strength training, and  recovery, the DrFitness+ fitness supporting collection has an uplifted look and feels to fit  absolutely for at-home workouts. Health and fitness were uniquely placed to lean into the  at-home fitness bang to meet its audience where they were during the pandemic - in their living  rooms  and  on  social  media.  The  pandemic  has  also  altered how  its  audience  considers fitness, as they favour at-home workouts rather than being outside hitting the  gym.

"With MuscleXP, we've helped people keep their bodies moving and getting stronger, and the DrFitness+ equipments line mark our latest brand expansion," said Sahil Mehta,  Managing  Director &  Founder  of  MuscleXP.  He  added,  "All the  products  are  inspired  by  top-performing fitness and wellness content. Our ultimate goal is to better our audiences'  lives  by  providing real  utility  and  their  fitness while  being  on  the  wellness journey."

About  MuscleXP

MuscleXP has a diverse portfolio of products, with 150 Stock Keeping Units (SKU), ranging from protein powders, weight management supplements, fish oil supplements, and multivitamins among others. The brand has grown at the average rate of 70-100% since its inception in 2018, bucking the pandemic as well. Eyeing the rapidly growing sports nutrition market in the country, MuscleXP aims  to  widen  its  portfolio with  more  additions in  the  coming  months,  ranging from  vegan  powders, as  well  as  complete  health  supplements.

Website  Link:  https://www.musclexp.com

Photo:https://mma.prnewswire.com/media/1845020/MuscleXP_DrFitness.jpg

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