Thursday, August 22, 2019
News
NEWS HOME
»
PRN INDIA
Kemin Launches New Vision and Logo for the Future
  SocialTwist Tell-a-Friend  
   

Global ingredient manufacturer sets sights on sustainably transforming 80 percent of the world by 2042

DES MOINES, Iowa, June 16, 2019 /PRNewswire/ --  Today Kemin Industries, a global ingredient manufacturer, unveiled its new global vision and logo to align the company strategically for 2042 and beyond.

Kemin Industries

The new vision, "Kemin strives to sustainably transform the quality of life every day for 80 percent of the world with our products and services", lays the groundwork for strategic growth and priorities for the company with operations on six continents and a portfolio of more than 500 specialty ingredients. Previously, Kemin reached 3.8 billion lives – more than half the world's population – every day through its products and services for humans, animals and pets. This vision was set in 1998, with a target goal of 2019. Kemin achieved the milestone two years early.

By 2042, the world's population will reach approximately  10 billion people. For Kemin to transform 80 percent of the world's population – approximately  8 billion – people must encounter Kemin products five times each day. From sunrise to sunset, a person may have eggs for breakfast, feed their pet, wear jeans, take a supplement and purchase bakery items or meat at the market – all opportunities that include Kemin ingredients.

"When we created our previous vision 20 years ago, it was ambitious and encompassed all aspects of our business. Since then, Kemin has grown ten-fold, and now the impact we can create is even greater," said Dr. Chris Nelson, President and CEO, Kemin. "By using our scientific expertise at the molecular level and continuing to innovate, we have the ability to be transformative on a global scale in a rapidly changing and growing marketplace. With a new vision to guide us, we are reenergized to reach more people with our products and services to truly transform the quality of life around the world."

Along with this vision, the new Kemin logo reflects the company's focus on future growth while respecting its history through a thoughtful evolution of the Kemin brand identity.

"Our previous logo was encased with a thick, red circle in the signature Kemin red. Now without a border, the new logo represents  transparency and innovation," said Haley Stomp, Senior Vice President – Worldwide Marketing, Kemin. "The stylized 'K' remains, paying homage to the two previous Kemin logos. The red arch represents forward movement and calls attention to the 'I', emphasizing Kemin's innovation.  The 'N' behind the red arch represents the Nelson family who stand behind Kemin now, as they have since the company's founding, and will continue to do so for generations to come."

Established in 1961  by R.W. and Mary Nelson, Kemin's primary focus was to develop innovative agricultural products. Today, Kemin remains privately owned-and-operated by the Nelson family and has expanded into the human and animal health and nutrition, aquaculture, pet food, nutraceutical, food technologies, crop technologies and textile industries. With its growth and diversification, Kemin has been able to reach more than half the world's population by being the science inside countless products consumers interact with every day.

Major Kemin Product Innovations:    

  • Antioxidants: Two of the first antioxidant products in the feed industry, Endox ® and Rendox ® preserve freshness in animal feed. These innovative products launched Kemin into global agricultural markets. Decades later, Kemin created consumer food solutions, including EN-HANCE ® and the FORTIUM ® product line to assist with oxidation, shelf life and color preservation.
  • Antimicrobials: To reduce the likelihood of harmful bacterial contamination in animal feed, human food and pet food, Kemin launched Sal CURB ®, BactoCEASE ® and other products to help prevent spoilage.
  • Mold Inhibitors: Myco CURB ®, a non-corrosive feed preservative, inhibits typical mold growth found in commercial grain, which also led to the creation of SHIELD ® to prevent mold growth in tortilla products. Still a legacy product for Kemin, Myco CURB ® remains the world's most widely sold mold inhibitor.
  • Kemin Botanicals:
    • Marigolds: Kemin pioneered the process of isolating and purifying antioxidant molecules from this flower. ORO GLO ® adds marigold oleoresin to chicken feed to naturally enhance egg yolks' yellow color. FloraGLO ® Lutein is used in health supplements to support eye health and reduce the risk of age-related macular degeneration. FloraGLO ® is the #1 doctor-recommended lutein brand and was the first introduced into the global marketplace.
    • Rosemary:  Actives from this plant are used in FORTIUM ® R to protect against flavor and color loss in consumer food, and in NATUROX ® to naturally keep pet food fresh.
    • Oregano: A natural source of the molecules carvacrol and thymol, which have antimicrobial, anti-inflammatory and antioxidant benefits, oregano is shown to work as an antibiotic alternative in animal feed.
    • Spearmint: Kemin uses naturally sourced spearmint extract to target working memory – the part of the brain that supports attention, focus and productivity – with Neumentix ®, a nootropic found in health supplements that improves cognitive function, agility and reaction performance without disrupting sleep.
    • Potato: The tuber provides a natural extract that significantly enhances satiety and which Kemin uses to create Slendesta ® to assist with healthy weight management in humans.

With the new vision, Kemin strives to sustainably transform the quality of life around the world. By forming a new vision and transformed logo, Kemin is focused on expanding its global reach to achieve this goal. By incorporating a triple-bottom-line approach into all aspects of the Kemin business, and with its expertise on how to nourish, protect and innovate on a global scale, the company is dedicated to fostering healthy people, a healthy planet and a healthy business.    

"We believe the industries we serve and the science we stand behind offer endless opportunities to reduce our environmental impact and increase our contribution – all while continuing to serve our customers to transform the quality of life around the world," said Dr. Nelson. "With inspired molecular solutions, we are using science to provide answers to the world's challenges related to food, feed and health for humans and animals.  We've turned our attention to ensuring that what we do at Kemin today creates a better tomorrow."

About Kemin Industries

Kemin Industries  (www.kemin.com)  is a global ingredient manufacturer that strives to sustainably transform the quality of life every day for 80 percent of the world with its products and services. The company supplies over 500 specialty ingredients for human and animal health and nutrition, pet food, aquaculture, nutraceutical, food technologies, crop technologies and textile industries.

For over half a century, Kemin has been dedicated to using applied science to address industry challenges and offer product solutions to customers in more than 120 countries. Kemin provides ingredients to feed a growing population with its commitment to the quality, safety and efficacy of food, feed and health-related products.

Established in 1961, Kemin is a privately held, family-owned-and-operated company with more than 2,800 global employees and operations in 90 countries, including manufacturing facilities in Belgium, Brazil, China, India, Italy, Russia, San Marino, Singapore, South Africa and the United States.

Media Contact:  Lauren M.G. Burt, Worldwide Communications Manager, lauren.burt@kemin.com,
+1 (515) 249-4219

Media Kit:  www.kemin.com/mediakit

© Kemin Industries, Inc. and its group of companies 2019. All rights reserved. ® ™ Trademarks of Kemin Industries, Inc., U.S.A.
Certain statements, product labeling and claims may differ by geography or as required by government requirements.

Logo - https://mma.prnewswire.com/media/901853/New_Kemin_Logo.jpg

More News by PR Newswire India

Casio to Release Second Set of EDIFICE Collaboration Models With Honda Racing & Scuderia Toro Rosso F1 Team

Digital Banking Solution Provider, Clayfin Technologies Relocates to a Bigger 'New-age Open Office' to Reflect its Brand Promise and Meet the Growing Demand for its Expertise in Digital Transformation

Kokoon Global, Per Jacob Solli Welcome Bodø Nu Media Redaction, Clarification

Apptio Opens First Center of Excellence in India to Recruit Top Talent and Help Companies Fuel Digital Transformation

VeChain Attends the 1st Important Product Tracing Expo (Shanghai) And Showcases Multiple VeChain ToolChain-Based Solutions

Perfetti Van Melle India Expands Center fresh Brand Portfolio With Launch of Center fresh 3 Layer Gum

ValueLabs Wins big at Asia's Best Employer Brand Awards 2019

Low-Code Is the Future - OutSystems Named a Leader in the 2019 Gartner Magic Quadrant for Enterprise Low-Code Application Platforms

GIIS Hosts Fourth Edition of Model United Nations 2019

QAD Prepares for 5G Connected Factories

Alliance to End Plastic Waste Appoints Jacob Duer As President And Chief Executive Officer

TO THE NEW Develops 'Performance Smartboard' for the Ministry of External Affairs

Frost & Sullivan: Tighter Border Security Measures Increases Growth Opportunities for Biometrics in the Public Segment

TECH5 Becomes the First ABIS Vendor to Fully Integrate Its Biometric Technologies With MOSIP® Identity Management Platform

NDB obtains AAA rating from Japan Credit Rating Agency

Wefast via its Parent Company Dostavista, the Leading Crowdsourced Same-Day Delivery Service, Secures $15 Million in Series B Funding

Ferns N Petals' Contribution Towards Society

World's Largest Youth Run Organisation - IIMUN's National Championship Conference Helps Bring the World Closer, the Indian Way

Smiths Detection Opens State-of-the-Art Service, Training and Experience Centre in India

SRKay Ropes in Yet Another Industry Veteran to Head its European Business

Acronis True Image 2020 Automates 3-2-1 Backups as the Only Personal Solution to Replicate Local Backups in the Cloud

Growth Opportunities in the Global Animal and Pet Nutrition Ingredients Market Look Promising

Super Antioxidant Ergothioneine Achieves GRAS Status from FDA

Pneuma Respiratory, Inc. Announces New Chairman of the Board

Biotech Conagen Acquires Production Platform of Therapeutic Proteins

Metallix Refining Announces New Asia Location

Weddingz.in Witnesses 480% Revenue Growth 12 Months Post-OYO Acquisition; Expands to Over 30 Cities in India

Autodesk University India 2019 to Showcase the Potential of Automation to Design and Make a Better World

Shell's IT-Day Charts Course for Industry-wide Digital Transformation

Robert Redford Joins HSH Prince Albert II of Monaco In His Fight for the Future of the Ocean

Thailand BOI, University Network to Spur R&D Linkage with Industry

86% of Users Quit Shopping Apps After 4 Weeks: New Research From CleverTap

3M India Awards the Winners of '3M-CII Young Innovators Challenge Awards 2019'

Gavin Bambury named OANDA(R) CEO

A Power-packed OPPO Reno2 to Feature Qualcomm Snapdragon 730G Processor and the Advanced VOOC 3.0 Flash Charge Technology

Quantela to Roll Out Smart City Services in the Opportunity Zones of the City of Erie, PA

Astral Pipes Join Hands With Prabhas Starrer Saaho

IMC Group: Singapore Ranks Among the Easiest and Best Places to do Business Worldwide

ASCENT Foundation to Host Ascent Conclave 2019 - The Fourth Edition of Their Annual Flagship Event

68% Data Scientists use Python Programming Language, 56% Prefer Tableau for BI: Data Science Skills Study 2019

GPX India Expands its Cloud Ecosystem by Supporting Linode's Launch of Cloud Services in India

MINDBODY Acquires Software Consulting Firm Simplicity First

With a printing solution for all, Pantum strives to meet diverse consumer needs in the growing Indian market

D-Link Showcases Industrial Solutions at the 2019 Taipei Automation Exhibition

Versa Networks Partners with Tangible Technology to Offer Software-Defined Managed Services for Australia Enterprises

IBM Commended by Frost & Sullivan for its Software-defined Storage Platform, IBM Cloud Object Storage

UPDATE: Venture Global Announces Final Investment Decision and Financial Close for Calcasieu Pass LNG

Brazilian Telcos Upgrade their B2B and B2C Offerings to Become One-stop ICT and Digital Solution Providers

Clinical Decision Support Systems Revolutionize the EMR to Become the Leader for Patient Empowerment

Smarten Augmented Analytics: Sophistication and Simplicity

NCCN Updates Spanish Adaptations of NCCN Guidelines to Enable Better Cancer Prevention, Diagnosis, and Treatment in Spain

IMKAN Awards China's CNTC as Main Contractor for Pixel Project in Makers District on Reem Island

AntWorks is recognised as a Leader in NelsonHall's NEAT for Intelligent Automation Platforms

Hisense Launched First Social TV With Exclusive Hi Table Interactive System in Chinese Market

Nexteer and Dongfeng Components Joint Venture Begins Steering Systems Production

Rajshri Entertainment Forays Into the Fiction Genre With Marathi Web-series 'U Turn'

EagleView CEO Returns to his Roots With Opening of New R&D Center in Bengaluru, India

Cybershoes®: The Next Leap Into Virtual Reality

Henley & Partners: Rising Anxiety Over Impact of No-Deal Brexit on Britain's Passport Power

LifeCell Launches 'PrepaCyte-CB®' Cord Blood Processing Technology as a First in India

Novotel Kolkata Hotel & Residences Reframes MICE in Eastern India

Ex-Aon Hewitt CEO Sandeep Chaudhary Joins Recruitment Firm Taggd on Advisory Board

Star Air Customers can Now Book Tickets From MakeMyTrip and Other OTAs

Caribbean Citizenship by Investment Tops New 2019 CBI Index Yet Again, FT Publication Shows

Team Chandigarh University Makes India Proud at Dance World Cup 2019: Lifts 1st Runners-up Trophy Beating Teams From 19 Countries

Scaled Agile Launches Core Working Group for SAFe® in India

Venture Global Announces Financial Close for Calcasieu Pass LNG

2019 CC Awards - Kahuna Winners Announced

"Evidence Based Legislative Interventions Required to Make Indian Road Safer," say Experts in Workshop Organised by ThinkNiti on Motor Vechicle Amendment Act 2019

21st CBD Fair (Guangzhou) in China Attracts Nearly 200,000 Visitors, New Exhibition Announced for 2020

'Full-Scenario Retail' Approach Boosts Suning.com 818 Shopping Festival

World For All Partners With TikTok to Launch its Animal Welfare Campaign #PetBFF

If You Were Injured By A Malfunctioning Takata Airbag, You May Still Be Eligible For Compensation Through The Special Master's And Trustee's Claim Process For Personal Injuries Or Wrongful Death

Energy EXCH Launches Economic Calendar for Oil Traders

Nixplay Signage and PCCW Global to collaborate on IoT and digital signage

Merck Granted Seven Additional CRISPR Patents, Bringing Total to 20 Worldwide

Microland Names Ashish Mahadwar as President for Global Sales & Marketing

Gryphon Investors Agrees to Invest in Enthusiast Hand-Protection Brand, Mechanix Wear

Sri Sri Received by Venezuelan Delegation Amidst Social and Political Logjam

Glenmark Receives Approval for Combination of Remogliflozin Etabonate and Metformin Hydrochloride for Adults With Type 2 Diabetes in India

LUI Che Woo Prize Reveals 2019 Laureates

Mekosha Ayurveda Spasuites Retreat Kerala Launches New Wellness Programs

Pennar Industries Bags Orders Worth INR 538 Crore

TrackMyPhones Founder Srihari Karanth Feted With 'Top 50 tech Visionaries Award' for Pioneering Development in Remote Tracking Safety Apps

Drive Technology Holland Launches Gearless Drive System

US Court Refuses To Halt Discovery Against Kazakh State Assets Held Around The World

OPPO Reno2 Series Set to Redefine Creativity

Media Members Tee Off At Forest City Classic Golf Course

Xinhua Silk Road: North China's Alxa League to hold autocross festival in Oct.

Beijing's Green Belt & Road Forum Draws Global Lenders

Second Edition of TechLaw.Fest Addresses Challenges Surrounding Data Access and Control, Data Security, 5G, and the Role of Data in Commerce

BloombergNEF Awards Sungrow a 100% Bankability Rating

"Borderline" Becomes Southeast Asia's First Contemporary Artwork to be Acquired by France's Guimet Museum

Global market of dietary supplement is welcoming a rising star GLYMATE

Artprice by Art Market: Latest Auction Records in Photography

Sungrow Supplies Argentina's Largest Solar Plant with 1500Vdc Central Inverter Solutions

Over 120 Exhibitors From 10 Countries to Participate in Food & Hotel India 2019

SOTC Launches Holidays to Western Australia

Sonata Software Limited Announces Partnership With Agastya International Foundation to Support Creativity and Innovative Thinking in Rural Schools

Garuda Mall Presents Bengaluru's Biggest Doll and Book Festival August 2019

IIHM Initiative for 'Freedom From Hunger' on Independence Day

Xinhua Silk Road: Tasly remains China's 2019 National Tech Innovation Demonstration Enterprise

The Garment Manufacturers Association in Cambodia (GMAC) urges the EU to maintain the EBA program - The livelihood of 750,000 workers and the welfare of some 3 million Cambodians at stake

Venus Concept Announces Financial Results for the Second Quarter and First Six Months of 2019 and FDA 510(k) Clearance of Venus Bliss™

HHL Leipzig Graduate School of Management Confers Honorary Doctorate to Federal Chancellor Angela Merkel

IHG® Hotels & Resorts Serves Up One-of-a-Kind Experiences at 2019 US Open

Earlier Is Better ... New, Patented At-Home Blood Pregnancy Test, Available Exclusively From TAEUS, Offers Human Pregnancy Confirmation Within Days, Rather Than Weeks

Frost & Sullivan Recognizes Proofpoint as the Global Email Security Market Leader for Fifth Consecutive Year

IBC2019: TVU Networks Announces Advances in AI, 4K60fps and HDR Transmission, and Remote Production

Rain Carbon Begins Commissioning Process at New Hydrogenated Hydrocarbon Resins Facility in Germany

AntWorks and Everest Group Unveil Intelligent Document Processing Playbook

Charkit Chemical Announces Promotion Of Panos Yannopoulos To Executive Vice President, Sales

FDA Approves New Treatment for Highly Drug-Resistant Forms of Tuberculosis

Grammy Winning and Multi-Platinum Recording Artist Ariana Grande Launches Her New Fragrance THANK U, NEXT

Amplitude launches Engage, a behavioral targeting solution for automated campaign personalization

Webb Fontaine Group FZ-LLC Signs a National Single Window Implementation Contract With the Government of Nepal

upGrad Honours the Indian Armed Forces With an Exclusive Lifelong Benefit, This Independence Day

Mishtann Foods Reports 22.1% Increase in Q1FY2020 PAT at INR 3.14 Crore

Gyrfalcon's Cutting-edge Technology for Creating AI Accelerator Chips Commended by Frost & Sullivan

Rolls Royce's Ghost Zenith Collection, the Pinnacle of a Timeless Masterpiece

CleverTap Helps GiftAMeal Increase the Number of Meal Donations by 2x

TĂśV SĂśD South Asia Introduces Promotional Scheme Offering Testing Services With 8- hours Turnaround Time for Textile Manufacturers in Tiruppur

Over 300 Exhibitors & 650 Brands From Gems & Jewellery Industry to Participate in 8th Edition of Delhi Jewellery and Gem Fair ( DJGF ) 2019

9stacks Wins the SuperStartup Asia Award 2019

Mobileum Inc. Acquires WeDo Technologies

true balance and ICICI Lombard Partner to Provide Financial Inclusion to the Next Billion

Ashraya Hastha Trust Partners With Smile Train India to Boost Cleft Care Ecosystem in India

Radio Nasha Celebrates 25 Years of 'Hum Aapke Hain Koun' at Nasha Premiere Nights

Bitfinex Enables Intermediate Verification Level

Small-satellites and Downstream Digital Transformation Accelerate Space Industry Evolution

Uflex Starts Q1 FY2019-20 With a Steady Performance

Vanita Bhandari Takes Over as 50th President of IMC's Ladies' Wing

Jet Midwest, Inc. Acquires a B767-200ER airframe and CF680A-2 engine

42Gears Named as a Visionary in Gartner's Magic Quadrant for Unified Endpoint Management Tools 2019

Richardson Launches Enhanced Service Through Consultative Sales Training Program to Equip Service Professionals with Skills to Deliver Exceptional Customer Experience & Unexpected Value

Chef Clement D'Cruz of Hyatt Joins IIHM Panel of Experts

Voltaiq Applauded by Frost & Sullivan for its Game-changing Battery Analysis Platform, Voltaiq Core, and Innovative Battery Digital Twin Solution

Private and SME Segments Stand Out Globally as Key Targets for Car Leasing Companies

ITC Infotech and 'Automation Anywhere' Pioneer Digital Workforce

Clarivate Analytics launches Cortellis Digital Health Intelligence, a first-of-its-kind solution covering the global digital health ecosystem

Combined Surgical Suction/Irrigation Technology Available Immediately

FDI Applications More Than Doubled in First Half of 2019, Thailand BOI says

Mambu Earns Acclaim from Frost & Sullivan for Accelerating Customers' Time-to-market with its Cloud-based Core Banking Platform

Mukta Arts' Q1 FY20 Consolidated Revenues up 40% y-o-y to INR 47.9 Crore

Prozone Intu's Q1 FY20 Consolidated Revenues up 31.4% to INR 22.3 Crore

Companies Invest Heavily in Employee Health Management IT Solutions to Improve Employees' Well-Being and Corporate Performance

Sofyx & Servify Team Up to Launch Protection Plans for Smartphones in General Trade

OPPO Announces Discounts on F11 Pro and F11 This Independence Day

udChalo Forays Into the Hotel Segment by Partnering With Oyo and Fab Hotels

One Tree Can Save the World - InitiativeTree Launches Its Worldwide Network Tree Planting Program

Global Construction Additives Market Set for Robust CAGR of 6.6% from 2018 to 2025

The Farm at San Benito, Philippines Offers Special Monsoon Packages for Indian Travellers

Saksoft Q1Y20 EBITDA at Rs. 16.17 Crs, a Growth of 40.2% Y-o-Y

UST Global Announces Strategic Partnership With SeaLights Technologies

Pennar Industries Reports 25.8% y-o-y Increase in Q1 FY2020 Consolidated PAT After Minority Interest at INR 16.5 Crore

 
 
TRENDING TOPICS
 
 
CITY NEWS
MORE CITIES
 
 
INDIA WORLD ASIA
Will fight this trumped-up, vindictive a...
Students must play proactive role in dev...
My father's arrest political vendetta: K...
DUSU elections to be held on Sept 12...
Three major cases against Chidambaram...
Death for Tripura youth for minor's rape...
More...    
 
 Top Stories
Protest in Delhi Assembly over Ravi... 
We are no more a democracy: Ghulam ... 
Spotify Premium free trial extended... 
Miley, Kaitlynn send Brody Jenner a... 
Democracy is missing: Mamata after ... 
30 more prisoners from J&K shifted ... 
Ravidas temple row: Bhim Army chief... 
Allow Sikh students wearing 'Kirpan...