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Sony Pictures Networks India Takes a Lead With Its 'Freedom of Entertainment' Initiative
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Date: 16-08-2019 2:20PM
Source: Sony Pictures Networks India (SPN)
Category: General, Arts & Culture, Consumer Interest, Entertainment, Social Issues, Media & Entertainment
Location: Mumbai, Maharashtra, India

Business Wire India

In a unique industry initiative, Sony Pictures Networks India (SPN) is introducing closed captioning for its linear televised programming starting with two of its popular Hindi serials, ‘Ishaaron Ishaaron Mein’ (Sony Entertainment Television) and ‘Jijaji Chhat Per Hai’ (Sony SAB). Starting 15th August 2019, the afternoon episodes of these two shows will be closed captioned in Hindi.

Through its ‘Freedom of Entertainment’ initiative, Sony Pictures Networks India aims to make entertainment an inclusive experience for everyone including persons
with disabilities.

This is one of the many pioneering initiatives undertaken by SPN. In the months to come, SPN intends to extend this close captioning feature to other popular shows, to ensure that the entertainment it offers can be enjoyed by all. Depending on the technical capability of the downstream platform/service provider, viewers will have the choice to switch-on or switch-off the closed captions.

Please watch our shows with closed captioning and provide feedback by writing in to brand@setindia.com as we endeavour to better this experience.


About Sony Pictures Networks India (SPN)

Sony Pictures Networks India (SPN), is an indirect wholly owned subsidiary of Sony Corporation, Japan.

SPN has several channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from SPN’s content library; PIX and PIX HD, the English movie channels; AXN and AXN HD, the channels showcasing the best in Reality, Entertainment and Drama; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; YAY!, the kids entertainment channel; sports entertainment channels – SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1,?SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD; Sony ?????, the Marathi general entertainment channel;?SonyLIV - the digital entertainment VOD platform; SPN Productions, the networks’ film production arm and Studio NEXT the independent production venture for original content and IPs for TV and digital media. SPN reaches out to over 700 million viewers in India and is available in 167 countries.

The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including the ‘Aon Best Employers India’ Award in recognition of SPN’s unique workplace culture and exceptional people practices, consistently ranking amongst India’s Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners, listed by Working Mother & AVTAR as one of the 100 Best Companies for Women in India and adjudged one of India’s Great Workplaces by the Great Place to Work® Institute. Sony Pictures Networks India Private Limited is in its 24th year of operations in India. It has a subsidiary, MSM-Worldwide Factual Media Private Limited and an affiliate, Bangla Entertainment Private Limited in India.

For more information, log onto www.sonypicturesnetworks.com


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