Business Wire India

Ganga Arati at Alcove Realty’s New Kolkata Sangam Launch

Alcove Realty, one of the leading real estate developers announced the launch of New Kolkata- Sangam, an affordable township project under Pradhan Mantri Awaas Yojana (PMAY), by the Ganges in Serampore.

Set on a plot of around 19 acres, New Kolkata is a prominent project having three sub projects namely Prayag, Sangam (both residential) and Triveni (commercial). Triveni will cater to the need of Prayag and Sangam as well as the neighbourhood. The township is the tallest affordable housing project in the State and beautifully connected to Kolkata and the neighbourhood by Road, Rail & River. World Class amenities along with a private ghat, jetty and ferry service for all its residents, it is unique to New Kolkata and makes choosing to live here a wise decision. The price range of the properties start from INR16.3 lakhs onwards for a 1 BHK apartment.

The joyous occasion of the launch of New Kolkata- Sangam, was celebrated with an enthralling performance by Mamata Shankar and her dance company followed by a Ganga Aarti performed by several Priests from Varanasi on the New Kolkata Ganga Ghats. The nearly 4000 guests in attendance were completely mesmerised by the sheer magic of the evening and were happy to soothe their soul and soak in the divinity of the Ganga while they relished a wide range of refreshments served to them by the banks of the river.

Speaking on this momentous occasion, Shri Amar Nath Shroff, Chairman, Alcove Realty said, “Project New Kolkata- Sangam is sure to redefine the standards of living of Serampore and Bengal by creating a unique township model that gives everyone an opportunity to live a luxurious lifestyle at an affordable ticket price. Sangam itself is equipped with all the facilities expected from a township and caters to the need of every age group.”About Alcove Realty

• Founded and headed by Shri Amar Nath Shroff, a visionary and one of the most revered figures in the Bengal Real Estate fraternity with 4 decades of successful experience in the sector and former president of CREDAI Bengal, Alcove Realty has led to the development of more than 35 iconic mixed-use projects.
• A towering name in eastern India’s real estate sector, Alcove Realty has been changing the city’s skyline with illustrious projects like Brindavan Gardens, Siddhartha, Alcove Gloria, The 42, and Flora Fountain, And now Alcove New Kolkata brings you an affordable housing township spread across 28 acres of land, consisting of close to 5000 residential flats & Commercial facilities on G.T. Road Serampore, Hooghly. Experience the magic of living in New Kolkata, a self-sufficient gated community township with all the amenities of a city.
• Every project completed by the brand and its legacy of five generations is marked by the unique blend of Experience, Execution and Innovation!
• The company straddles across all consumer segments, from value housing to ultra-luxury housing (including residential & mixed-use developments)
• Alcove Realty is committed to the cause of environmental conservation, and has adopted a green and eco-friendly approach for all its on-going and up-coming projects. The brand is a rare combination of nature, convenience and fine living.
• First developer in Kolkata to provide for cross-river commute to the residents of New Kolkata by way of a private ghat, jetty & Ferry service (At extra cost)