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Hyatt's 'Anything is Possible' Season 3 Video Series Gains Momentum as it Comes to India
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Date: 23-11-2017 4:30PM
Source: Hyatt Hotels Corporation
Category: General, Consumer Interest, Entertainment, Lifestyle, Travel & Tourism, Media & Entertainment, Advertising, Pr And Marketing, Events And Conferences, Hospitality
Location: Mumbai, Maharashtra, India

Business Wire India
After the success of Hyatt’s “Anything is Possible” web video series in France and the Middle East, the spotlight has shifted to India with the series’ conclusion. Employing elements which are central to Indian society – such as strong connections, family and celebrations – the three-episode Indian narrative tells the captivating tale of a young urban Indian couple as they meet and then connect with each other. The series is written and produced by the Paris-based production companies - Partizan and Vroom - who also created the French and UAE videos.

#AnythingIsPossible India is woven around the journey of a young couple as they meet and embark on the adventure of a lifetime, based on the world of possibilities unlocked at Hyatt. Three Hyatt hotels in India (Hyatt Regency Delhi, Grand Hyatt Mumbai and Andaz Delhi) have collaborated to tell the enchanting story of the couple experiencing luxury and exceptional care on the special moments of their lives.

Speaking on the series, Kurt Straub, Vice President, Operations (India) for Hyatt Hotels and Resorts, said, “Keeping in mind the importance of India to Hyatt, and the success of #AnythingIsPossible France and UAE, we were inspired to introduce the series to India. This also gives us an opportunity to showcase the six Hyatt brands and 27 Hyatt hotels in India through an engaging narrative which traverses cities, cultural norms and generations.”

#AnythingIsPossible India (Season 3) takes the viewer on a luxurious journey through the story of a young couple who meet each other due to a fortunate stroke of serendipity and embark on an adventure of a lifetime. The video shows the joyous experience of Adi and Riya as they meet, unite and celebrate their wedding day by enjoying all that the hotel offers them: splendid and unique venues, impeccable service and assistance from associates to make every moment seamless and unforgettable.

Paul Conquet, Founder, Vroom said, “#AnythingIsPossible India is the third opus of a successful program custom-made for Hyatt by Vroom and Partizan. It aims at showcasing the Hyatt hotel brands in the country in an innovative way, while telling stories that all Indians can relate to, at one point or the other. We shaped stories and brought them to life; the result is a modern take paying tribute to the tradition of India, with Hyatt hotels and millennials at the center of the adventure.”

After the series’ premiere of #AnythingIsPossible India with a trailer launch on 3rd November, the first and second episodes of this series are now available on Hyatt’s YouTube channel, in addition to the UAE and French video web series. The two Indian episodes of #AnythingIsPossible will be followed by the final sequel on November 24th. On following all the three different stories closely, viewers will discover that all episodes are centered on some of the most important moments in a couple’s journey.
About Hyatt Hotels Corporation

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company with a portfolio of 13 premier brands. As of September 30, 2017, the Company's portfolio included 739 properties in 57 countries. The Company's purpose to care for people so they can be their best informs its business decisions and growth strategy and is intended to create value for shareholders, build relationships with guests and attract the best colleagues in the industry. The Company's subsidiaries develop, own, operate, manage, franchise, license or provide services to hotels, resorts, branded residences and vacation ownership properties, including under the Park Hyatt®, Miraval®, Grand Hyatt®, Hyatt Regency®, Hyatt®, Andaz®, Hyatt Centric®, The Unbound Collection by Hyatt®, Hyatt Place®, Hyatt House®, Hyatt Ziva, Hyatt Zilara™ and Hyatt Residence Club® brand names and have locations on six continents. For more information, please visit www.hyatt.com.


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