Saturday, July 11, 2020
News

Don't see new private sponsors for Oly sports for next 1 yr: Batra (Lead)

   SocialTwist Tell-a-Friend    Print this Page   COMMENT

New Delhi | Thursday, 2020 4:15:06 AM IST
Getting new private sponsors for Olympic sports won't be possible in the next one year as long as the health and financial effects of coronavirus still exist, according to Indian Olympic Association President Narinder Batra.

Batra said that while most of existing sponsors have assured their commitment towards the IOA and various National Sports Federations (NSF) trying to get new sponsors in would be pushing those potential companies "into a corner."

"Honestly, I have my doubts on whether I will be getting money from private business houses," Batra said on the Federation of Indian Chambers of Commerce & Industry (FICCI) webinar 'Sporting Events: Embracing the New Normal'

"I think it will be pushing them to a corner. Everyone knows what the situation is and what everyone is going through.

"In IOA we have private partners and it's not just the government that supports us. Same for the International Hockey Federation (FIH) which I represent.

"I would say in both places about 60-70 percent of the sponsors are all on board and committed. The rest 30-40 per cent we will be able to sort it out in the next three to four months. I think we understand their problem and they understand ours. This situation has developed which is neither their doing nor ours.

"Things could be sorted out with them but as far as money coming in from any new partners is concerned, I don't see that happening, at least in India. Here if you go to these private companies, they treat you well, give you a cup of tea but you call them again and they won't pick up. It's only cricket which takes the big chunk of the money, after that comes football. The rest of us make do with whatever is left and we have learnt how to survive like that."

Batra however said that there is nothing to worry about as the central government has assured support till the Tokyo Olympics and beyond.

"The government has assured us support till the Olympics and till the Commonwealth Games and Asian Games in 2022 and so we are good with that," he said.

"Till Olympics the government fund is not drying up so I am not worried on that part. So we are assured that we can undertake as many international tours as we want."

--IANS rkm/bbh

( 406 Words)

2020-06-03-22:26:09 (IANS)

 
  LATEST COMMENTS (0)
POST YOUR COMMENT
Comments Not Available
 
POST YOUR COMMENT
 
 
TRENDING TOPICS
 
 
CITY NEWS
MORE CITIES
 
 
 
MORE SPORTS NEWS
Verstappen sets the pace at Styrian GP a...
Henderson to miss Liverpool's remaining ...
Southampton Test: England trail West Ind...
Russia working on plans to host F1 race ...
Bundesliga's 2020/21 season to begin on ...
Eng vs WI: Burns, Sibley hold on after W...
More...
 
INDIA WORLD ASIA
Security tightened in UP for lockdown ti...
Retired DU professor falls victim to cyb...
IMD sounds red alert for east UP, warns ...
Vice President intervenes in DU quota ro...
One held in Raj for threatening to blow ...
Jannayak Janta Party dissolves all party...
More...    
 
 Top Stories
Amazon asks employees to remove Tik... 
Italy conducts successful test on V... 
US President Trump commutes former ... 
Jewellery shop in Surat selling dia... 
President of Bolivian Senate tests ... 
US court finds Russian citizen Niku... 
COVID-19: With gold artisans return... 
Air India ends services of trainee ...