Consulting firm White Page International has recently released a research and jury based listing of India's 50 most admired brands and leaders as well as Asia's 100 most admired brands and leaders in 2015-16.
The most admired brands and leaders is a research based listing of 100 brands across 25 categories from 16 countries in Asia. The research was conducted on an initial list of 2,000 brands, said the company.
The 2016 edition features selected brands like Boroline, Mahindra Scorpio, Royal Enfield, ThumsUp, Frooti, Dolo-650, Stovekraft, MBJ, Rajesh Lifespaces, Nahar group, Indigo Airlines across different categories.
The well-explored list also honours the entrepreneurs and leaders behind these brands through a remarkable journey to the epitome of India's most admired brand.
Malcolm McDonald, Chief Patron, White Page International said, "The top 100 brands in the world are worth three trillion dollars.''
The exercise features the odyssey of prominent brands and leaders from Asia, specifically from the GCC member nations, the Indian sub-continent and South East Asia across 14 different industries. Brands like Emirates Airlines, DBS Bank, Max life Insurance, HDFC Bank, TVS Jupiter & Apache, VIP Frenchie, BilCare GCS, PL India, Adani Wilmar's Fortune, Cargill India's Gemini, Leonardo Olive Oil, Nature fresh and Rath have made it to the 100 list, he said.
A panel led by Chief Patron Malcolm McDonald (Chairman of Malcolm McDonald International , ex-Chairman Brand Finance) and honorary patrons jury members like Ashish Bhasin (Chairman & CEO South Asia-Dentsu Aegis Network), Sunil Lulla (Chairman ; Managing Director-GREY Group India), Oliver Eills (Regional Director-Publicitas, Middle East) and many more are associated with the Asia's most admired brands, India's most admired brands initiative.
The company brings together a diverse range of talent, making the business extremely analytical, boldly creative and most importantly, excruciatingly satisfying, he added.UNI RN ADG 1135
-- (UNI) -- C-1-1-DL0311-769357.Xml