Wednesday, January 20, 2021
News

Ayushmann: Feel responsible when I reach out to people as actor

   SocialTwist Tell-a-Friend    Print this Page   COMMENT

Mumbai | Saturday, 2020 5:15:05 PM IST
Actor Ayushmann Khurrana has revealed his method of choosing films and brand endorsements. He says he feels responsible when he is personally reaching out to people across the country.

"When I choose my films, I only look at the story that it is trying to tell. I try and understand if the concept will be clutter-breaking, if it is fresh and not done to death and if it will deliver superlative entertainment," Ayushmann said.

"When I choose brands I end up endorsing, I'm most keen to know what is the story they are looking to tell the people of India through me and how innovatively are they going to convey this piece of communication so that it somehow stands apart," he added.

Ayushmann feels responsible that anything that has his name attached should entertain people.

"I feel responsible that when I'm personally reaching out to people across the country, across age groups, it needs to deliver a kind of entertaining communication that's unique to me. If you observe, most of my brands have a distinct storytelling concept, which is reflective of who I am and what I stand for," he explained.

Ayushmann is currently busy shooting in Chandigarh for Abhishek Kapoor's film "Chandigarh Kare Aashiqui".

--IANS dc/vnc

( 221 Words)

2020-12-05-11:20:07 (IANS)

 
  LATEST COMMENTS (0)
POST YOUR COMMENT
Comments Not Available
 
POST YOUR COMMENT
 
 
TRENDING TOPICS
 
 
CITY NEWS
MORE CITIES
 
 
 
MORE ENTERTAINMENT NEWS
Salman Khan confirms 'Radhe' for theatri...
Jacqueline wants everyone to 'stay healt...
Miley Cyrus finds girls 'way hotter' tha...
Jacqueline Fernandez spreads positivity ...
Shruti, Akshara release joint statement ...
Sara Ali Khan treats fans to exotic pict...
More...
 
INDIA WORLD ASIA
Sufi religious leaders meet Naqvi, discu...
SC directs NGT panel for river monitorin...
TDP leader Devineni Uma detained on way ...
NGT directs CPCB to ensure strict compli...
Customs officer, wife held at Bengaluru ...
Sharad Pawar to participate in protest a...
More...    
 
 Top Stories
Kashmiri Pandits to move SC next we... 
PM to visit poll-bound West Bengal ... 
Image of India built by Cong being ... 
Catholic prelates meet PM over vari... 
Male sex hormones may help treat br... 
CBI seizes Rs 2.04 cr more in railw... 
Assam CM gives Rs 4 lakh each to 1,... 
Sufi religious leaders meet Naqvi, ...