Sunday, July 22, 2018
News

Flipkart, ASUS to launch Indian consumer-oriented products

   SocialTwist Tell-a-Friend    Print this Page   COMMENT

New Delhi | Tuesday, 2018 3:15:05 PM IST
E-commerce player giant Flipkart and Taiwanese electronics company ASUS on Tuesday announced a long-term partnership under which Flipkart will become ASUS' premier partner and seller for smartphones that have been customised to address Indian customers' needs.

On the marketing front, both companies would extensively support each other in the planning and execution of marketing activities for ASUS ZenFones.

The partnership would kick off with the launch of "ZenFone Max Pro" on April 23, the company said in a statement.

"With ASUS, we are multiplying our efforts by collaborating to leverage our individual strengths -- data-driven research and insights, and technological prowess -- to build smartphones truly customised for India," said Flipkart CEO Kalyan Krishnamurthy.

ASUS also announced aiding the digital education of the needy through its CSR initiatives.

"We see tremendous opportunity in creating products and services that address India's special market needs. With Flipkart's partnership, we aim to gain more insights about Indian consumers' needs which can help us develop even more suitable products for the Indian market," added Jerry Shen, ASUS CEO.

--IANS sku/na/hs

( 185 Words)

2018-04-17-14:46:10 (IANS)

Watch News Videos

 
  LATEST COMMENTS (0)
POST YOUR COMMENT
Comments Not Available
 
POST YOUR COMMENT
 
TRENDING TOPICS
 
 
 
CITY NEWS
MORE CITIES
 
MORE BUSINESS NEWS
Dollar declines amid Trump comments...
Orient Cement plans to invest Rs 2,000 c...
Central team in Kerala to inspect flood-...
Upcoming Samsung Galaxy Watch to come in...
Modi in UP to address farmers...
Snapdeal offers up to 80 percent discoun...
More...
 
INDIA WORLD ASIA
Pilgrim dies of suspected cardiac arrest...
Modi should run a campaign to tender apo...
TDP, Congress combine strategy boomerang...
Dattatreya conducts padayatra in Hyderab...
Vardhan inaugurates advanced SAFAR weath...
Equal training, job opportunities to be ...
More...    
 
 Top Stories
Eleven IS militants surrender in Af... 
Taxi union in Goa warn of agitation... 
India will always be Sri Lanka's fi... 
China President Xi welcomed in Sene... 
Cuba's draft constitution opens pat... 
Sprinter Anas sets new national rec... 
Two Russians arrested in Goa for gr... 
Piyush Goyal introduces simplified ...