Business
Techweb Technologies acquires SMS Reachout Bangalore | March 06, 2007 4:31:19 PM IST
Software solutions provider Techweb Technologies today announced the launch of its new innovative customer acquisition cum brand-building tool - SMSReach Out. Director Natesh Babu said in a press release ''The last mile has been a challenge for marketers and brand managers and this tool will help both address that effectively and well''. ''Automated with the ability to capture data on a real time basis the tool will act like a ‘virtual call center’ disseminating information electronically as desired by the client, he said. The efficacy of the service was that it ensures unlimited last mile reach in a cost effective manner by complimenting the print advertisements and other brand communication. Techweb was on the verge of obtaining a process patent for its service SMSReach Out, the press release said. Headquartered in Bangalore, Techweb Technologies had a liaison office in the US catering to the North American market. The company also had alliances with firms for executing ancillary activities including direct marketing programs to content generation. UNI VK RM RKN1441
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